SAMMS E-Commerce

Xoloa Marketing delivered e-commerce to the biggest luxury clothing retailer in Montenegro. Other services included web design and development, logo design, and search engine optimization.


Montenapoleone of Montenegro: The company Samms was founded in May 1994, and the beginning of its work was marked by the Slovenian brand Mura. Already recognized in the former Yugoslavia as a symbol of tradition and quality, Mura was the first franchise store in Montenegro. Following market developments and customer needs, SAMMS has turned to finding luxury brands that celebrate diversity and provide a unique style to each client. Then, among others, the company’s portfolio was enriched with sophisticated Italian brands such as MaxMara, Weekend, MaxCo, and Ermenegildo Zegna.

Today, after 26 years of successful business in the territory of Montenegro, SAMMS is the exclusive representative and owner of franchise stores for 13 global fashion brands: MaxMara, Weekend, Max&co, PennyBlack, LiuJo, Twin-Set, HugoBoss, Paul&Shark, Ermenegildo Zegna, Gerry Weber, Pinko and Petit Bateau.

In addition to franchise stores, SAMMS has retail facilities – multi-brand shops within the Splendid Hotel, in the Plaza shopping centre in Budva, in Tivat-Porto Montenegro, in Bar and Podgorica.


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